Patience for Entrepreneurs

Its summer and so for that reason Ill break from my insistence on pragmatic advice and write on a topic you might consider fluff. Yet its the biggest mistake I see small business owners make, including me. We have no patience. I think that its a given that a requirement for being an entrepreneur is to have a low grade case of ADD, or in my case, ADHD with an emphasis on the H. And in marketing, that will kill you.

I cant tell you how many times a client tries something and when there are no immediate results says “Well that doesnt work.” Its like lifting weights one day and expecting that tricep cut to develop overnight. Im not suggesting that we all go out and spend a bajillion dollars on advertising during American Idol. But I do think that in order for your PR and marketing tactics to work you have to learn to wait a bit. Here are a few tips to use to figure out if youre too impatient.

1. Are you measuring your campaign results by the number of orders youre getting off each initiative? In a word, DONT. Look at your website hits instead, or the traffic in your store. Whats the first step toward buying your product or service? Do they request a brochure? Do they visit the website? Measure by those “first steps” in the short term.

2. Are you changing your marketing strategy on a weekly or monthly basis? WRONG. You had better have confidence in your strategy (or your consultant) from the start. Nothing works if you dont believe in it 100{1b4b0b1b814feb6e0f67ae90a68e929f5beb06f92d735c29321fd86cee50ef27} from the beginning. Switching around what youre doing on a constant basis and youll end up running circles.

3. Are you relying on only one outreach method? It may work now, but it will stop working eventually. Or youll end up trying one thing after another. BLEND your messaging channels. If youre doing radio, connect it to an online promotion as well. Trying guerilla marketing? Make sure youve got some PR working in conjunction with those “on the ground” techniques.

Particularly in the online world, patience is the key to success. Jay Conrad Levinson, the founder of Guerilla Marketing, believes that patience is the most important characteristic of successful entrepreneurs. Be confident in your approach. Measure it wisely. And then, like that old farmer in the field, be patient and watch the seeds of your marketing work grow.

Cashing In With A Holiday Franchise

If you’re interested in investing in holiday franchises, then you will want to read this article. In this article we will discuss what makes holiday franchises successful, and what to look for before investing in a holiday franchise opportunity. After reading this article you should be able to assess whether or not a holiday franchise is right for you, and if so which one would be a good investment.

Every business has a time of year where it is more profitable than any other time. Most good holiday franchises peak out during a specific holiday like Halloween, Valentine’s Day or Christmas. However, most successful holiday franchises are able to sustain business throughout the rest of the year or Elise break even with costs, or can operate profitably only a few times a year, and then close down for the rest of the season.

Secondly, they can work in reverse. Some businesses that are very successful overall, are even more successful during the holidays. Look at UPS — it’s not specific to holidays, but during holidays when everybody’s buying gifts for loved ones across the country, they will need a way to deliver those packages. This is what makes the UPS franchise such a great holiday business. Things to consider when looking for holiday franchises is to think outside of the box.

If you’re stuck for ideas on different holiday franchises to look at, think about what businesses complement different holidays. For example, Ms. Fields cookies are perfect for Christmas, because Santa Claus is known to eat cookies. Not only that, people like to buy cookies for gifts for Christmas. If there’s a certain holiday you’d love to have a business franchise revolve around, think of all the complementary goods that are related to the holiday. Make a list, and then analyze different franchise opportunities which coincides with that list.

I recommend looking at Holiday Franchises as a way to add to your franchising portfolio, not for someone that is just getting started. While these franchises can give you so much success in the holiday months that is makes up for the lack of profit during the off-season, it can very risk to put all your faith in just a couple of months. For example, what if one Christmas season there was a shipping scare due to terrorism? You as the franchisor could of just lost tens, possible hundreds of thousands of dollars due to the lack of faith in the shipping industry.

Finally, a holiday franchises is just like any other franchise. It needs to have a proven track record, a profitable business model, and the demographics in your area you to coincide with the demand for the franchise. Do your homework, and make sure you get a franchise lawyer to analyze the franchise agreement.

In conclusion, follow the advice given in this article and you should be well on your way to finding the right holiday franchise that fits your needs perfectly.

Financial Content Development Services

When it comes to publicizing a business on the internet, content development acts as the key to success as content rich websites draw the attention of target audience. Commercial websites have different types of content depending on the products and services they have to offer. Financial content is one such type.
As a business owner, if you need any kind of financial content for your website, it would be advisable for you to take the help of an expert. Since:

He/she is well versed with financial terms; they will be able to avoid the use of jargon so that common people will also be able to understand what they view.
This expert will adopt certain financial content development techniques that will help your website with SEO and social media marketing as well.
Here are a few financial content development services that an expert can assist with:
Content for portals
It is found that many businesses utilize portals to communicate information to target audience. So, equity and sector research along with detailed information about a companys operations with relevant data and analyses will be provided by the expert.
Blogs
The world of internet is awash with blogs. From a survey, it was found that 47.1{1b4b0b1b814feb6e0f67ae90a68e929f5beb06f92d735c29321fd86cee50ef27} of bloggers were influenced after they read about a product or a service in a blog. This expert will research, analyze and formulate content. He/she will also update blogs on a regular basis with fresh content to ensure that visitors return to the site on a regular basis.
eBooks
The experts create eBooks based on the research that they do. These eBooks usually contain new financial ideas, information, and analysis presented through interactive text and rich graphics.
Newsletters
They also publish newsletters with valuable financial information like recent financial news, updates from the money market, and events and analyses in order to reach the target audience.
Research
The expert also provides research services on custom markets, investments, analytics, emerging markets, finance and businesses.
Analysis and valuation
They also provide an insight into a companys operations, based on information gathered from the companys website; like sales, valuation, mortgages and loans and trading movements.
Now that you are aware of the services that an expert can offer you, it would be easier for you to do a need analysis of your website. Once you have analyzed your needs you should get started on your search for an expert. You can also log on to the website of Pi Media Services that has a team of trained experts to help you with a number of financial content development services after analyzing your needs.

Secret Offshore Bank Account – Is It Possible

Secret offshore bank accounts are the stuff of legend. This article intends to debunk some of the myths about secret offshore banking by setting out what is and isn’t possible.

1) It’s impossible to open an offshore bank account without first somehow identifying yourself. This means sending a notarized copy of your bank account/passport details to the bank or intermediary.
2) Most offshore banks will also require a reference from a bank at home.
3) If you open an offshore account in the name of your offshore company, you still need to provide all the formation documents, and the name and address of a real person. No bank will let a faceless entity open an account without pinning it down to a real person.

So how is it Secret?

Well, the reasoning behind all this, is that if you open an offshore account the bank may let you have a ‘number’ rather than a name. This so called ‘numbered account’ allows you to send wire transfers without third parties knowing who you are. An account in the name of a company will do a similar thing, allowing you to send and receive payments almost anonymously, because the company name rather yours will show up on all transactions.

The problem is, this doesn’t shield you from government inquiries. If for example a government authority suspects you of having an undeclared offshore account, that you are hiding money from your spouse or otherwise engaged in funny business they can go to the country or bank in question and request your details. While some countries will reject the majority of these requests others are more pliant.

Switzerland and the Cayman Islands are two in particular that co-operate with US and EU authorities. Although both have strong bank secrecy laws on paper, these are not so closely followed in practice. Swiss banks UBS and Credit Suisse have made headlines recently over IRS investigations into US held offshore accounts.

The truth is, if you really want a secret account you may have to look further than ‘traditional’ tax havens. That means jurisdictions without tax-information exchange agreements or other links to high-tax countries.

Another option is using an offshore bank account alternative. This could be (for example) sending your funds to a trust company which then opens a bank account for you in their name. Although this is also not 100{1b4b0b1b814feb6e0f67ae90a68e929f5beb06f92d735c29321fd86cee50ef27} foolproof, it does offer another level of privacy in the same way that an offshore company will shield your identity.

Whichever option you choose to take, it pays to follow some ‘golden rules’ of privacy:

1) Limit the number of people who know about the offshore bank account to as few as is humanly possible.
2) Fund the account with a cheque or western union transfer, rather than by wire from your home bank. 3) Never send funds directly back home from the offshore account.

Good luck!

Three simple and affordable advertising ideas for your small business

When running a small business, marketing your products and services is an important aspect your must consider and plan for. No matter what industry you play in you will no doubt have competition. Even if you provide a better service or product you still need to stand out so consumers know. Marketing can be a big cost but there are also many affordable alternative to advertise your business.

Here are three simple advertising ideas and suggestions to give you high visility.

Vehicle back windows

A rear car window covererd with a sticker of your business is an affordable option to promote your business. Whenever your car is being driven around your business is being seen. For as little as one hundred and fifty dollars this is a small investment. Depending on how many years your sticker last, the breakdown cost of purchasing you rear window sticker works out to be even less.

Don’t overload the sticker with too much details. Keep the sticker bright and colorful. Avoid a cluttered look with too much details. Keep it simple. Don’t put more than three items of information. Your logo with business name, phone and tagline is all you need.

Car magnets

Large car magnets are another cheap alternative. These magnets are strong enough to withstand high speeds. To repeat – keep the design simple. Order many at a time and hand them out to your friends for their cars. You can purchase four magnets for as little as fifty dollars.

An alternative to magnets is use multiple smaller sized ones. A stack of twenty five magnets can be bought for about thirty dollars. Get people to take notice by scattering you car with these. When people take your magnets you know they’re working.

Outdoor banners

Ask your signwriter to print you a large banner. The cost of a small banner can be as little as one hundred dollars. We’ve even seen banners from as low as six dollars.

Use the small banners effectively by parking at the front of a busy event or location. Hang the banner from the side of your car. Your car and banner can’t be missed.

These are three simple advertising ideas to kick start your marketing on a budget.

Click Here to see Ryan Johns working these advertising ideas

The Ins And Outs Of Owning A Franchise

Many years ago it was the norm that when someone wanted to go into business for themselves it meant using one’s own instincts and depending on one’s own personal know-how and also observing the way that the market was going to move. However, things have changed and franchises have become the new way of doing things which has led to much prosperity for franchisees. Essentially, a franchise is duplication of business concept that has proven successful for the parent company and it also means that the franchisee is the owner who hires his or her own staff and looks after the day-to-day working of his franchise in which the stakes are high since the franchisee has invested his own time, money and effort in running the business.

An Already Established Concept – Another advantage to owning a franchise is that the concept has already been established and there will already be a proven track record of success. Also, the franchisee is well within his or her rights in using the trademark of the company and also its brand name which gives a license to the franchisee to market products that already has the brand recognition and which is already popular with the customers. Thus, having a franchise means tapping into a market that has already been established and is ready for more business.

When one takes a franchise, there is assured support on the part of the franchiser, and even though you may running the business on your own, there is always an extra opportunity or two available from the parent company and assistance too is always forthcoming. Since a majority of franchises are turnkey projects, it means that after signing the agreement, the franchisee gets all the equipment as well as supplies that are necessary to grow the business further, and this is something that sets franchising apart from other business concepts.

Next, when one takes a franchise there is less need for capital as compared to starting a business for yourself, and this can be attributed to the fact that you will already be getting experience and also a tried and tested system that the parent company has operated with success, and for which you do not have to spend unnecessarily such as on trial and error ideas. And, it also means getting supplies at lower costs because the parent company has already negotiated prices with suppliers and this benefit is passed onto the franchise.

Other benefits to starting a franchise includes getting wider promotional campaigns, benefits of ongoing R & D programs, having the status of a company, not taking any more risks than are necessary, and getting a set of quality standards that are unified. Thus, with all these benefits, it is easy to see why other forms of business concepts are not able to compete with franchising.

Business Startup Loans – Funds to sustain your trade

Now in this new era every individual has a scope of starting a new trade for extra earning. Not every person can be eligible as you need a good cash flow to run any trade. Business startup loans is good solution to start your own new business without any hesitation. This facility is meant for industrialists who need simple and fast funds to start their business.

The applicant can avail this facility is he/she wants to on a large scale, then long term advance would suite the most. They are those finances which prove to be useful for the purpose of opening a new industry or company. This scheme is really beneficial for people who are not able to arrange funds for the opening of a new company or industry.

These advances are categorized into the secured and unsecured form.If the applicant wants to apply for a secured from of credit they will have to place security against the loan sum taken. Thus, they will carry a reasonably lower rate of interest as the lenders risk is protected. In case of the failure of the payment by the applicant lender will recognize the security and pick up the amount of the funds.

The unsecured category does not stipulate any security. Therefore, it carries a moderately higher rate of interest as the lenders risk in dealing with you is extra. However, the applicant does not have to worry about losing their possessions as they do not place any security in this form of recognition.

In the normal procedure, the submission process is very simple and fast. The candidate needs to fill a relevance form giving all the essential details. The applicant must ensure that the information they propose is right. A single form is to be filled. Once the appeal form is established and approved, the lender will transfer the funds into your pay account.

John Michel is a distinguished author who has lended his expertise to a vast range of products and services centered around Business and Commercial loans.For more information related to Business startup loans,loans for business start up, small business start up loans please visit

Home Finance And Home Loans In Uae.

Along with the growth in the Real Estate market, Dubai has experienced simultaneous growth in its home finance sector in the past three years. According to a recent study by EFG-Hermes the current outstanding loans stands at Dh 11.5 billion. It is estimated by the Egyptian investment bank that the UAE housing finance sector will grow by Dh 14bn in 2007, Dh 18bn in the year 2008, the growth is estimated to be Dh18bn in 2009 as well and Dh 14bn and Dh 17bn in the years 2010 and 2011 respectively. These figures have been derived based on an expected population compound annual growth rate of about three percent. The most dominant forces in the Emirates home finance market are Amlak and Tamweel. They account for over 35 and 25 percentage of the industry respectively.

The Real Estate boom of the emirate has left the world spell bound, EFG-Hermes predicts that the total growth in the Real Estate should exceed the figure of Dh419bn in the years between 2008 and 2011. It has also been said that Dh 64bn will be funded through credit. The national bank of Dubai has tied up with Dubai properties for the sole purpose of finance apartments which are bought in tower H. Tower H is a primary tower for residential purposes at Business Bay in the project of the executive Towers. This tie up of the national bank of Dubai and Dubai properties, is more than welcome, as this tie up will ensure easy financing terms for the people who are aspiring to buy apartments in tower H. These easy schemes will mean that people will be able t finance their dream homes with no obligations of interest repayment. In this case the loan is made available for 85 percent of the property price of a sum of 4 million AED, whichever is lower. This loan is provided for a period of 20 years.

Dubais Islamic bank (DIB) and Al Islami home finance are also witnessing high demands from the retail customers. They have recently launched solutions that aim to meet the requirements of retail customers. These customers include both the UAE nationals and expatriates who are keen on buying property in the UAE freehold property market. In response to this high demand of the people, DIB has announced the launch of Mobile Mortgage Advisors. They are a team of mortgage sales expert who will be providing valuable consultancy at the customers door step.

Al Islami finance has launched finance solution products such as the forward Ijarah and Ijarah. Through the Advanced Eligibility Process customers get a right to choose their finance limit without first having to choose the property. The Dubai Islamic bank caters to the needs of a diverse customer profile. Also the al Islami home finance provides up to 90 percent finance and a maximum tenure of loan repayment of 25 years depending on the eligibility of their customers.

Indian Image Bank includes variety of Indian images

India is a beautiful country, which symbolises -Unity in Diversity- through its diverse religions, traditions, manners, habits, customs, beliefs, concepts and ideas. Each region of India is unique and novel. Indian Image Bank is the best place for users to find images on each and every aspect of the country’s beauty. While glancing for images on India, users can find a wide range of images connecting to various fields, such as, Indian monuments, festivals and occasions, health and fitness, business, travel, leisure, education and urban culture, lifestyle, art and craft and many more.

Images play an essential role in escalating the essence of any content and making it more clear and credible. While searching for images on any topic related to India, one can find that Indian Image Bank is the most appropriate choice for it. One can also refine the search by deciding various groups and sub-groups. A variety of Indian Image Bank, which is simply accessible online, can easily solve any image-related need of users. Most of the websites proffer high-resolution images and thus, it would be easier for a writer to put in vivacity and liveliness to his or her write-up.

Another important aspect is the correct size of an image and for this purpose a huge collection of Indian Image Bank is available online. It can always be enjoyable by the readers. In many of the online image galleries, one image is available in different sizes. Therefore, it is quite easier for a person to get the image in the size he wants. It will finally help him to stay away from cutting, cropping related work. There could be many topics related to India and therefore, it was earlier a difficult job for users to choose the exact image. However, various online galleries on Indian Image Bank have put an end to the problem. All these galleries have wide range of pictures on different subjects pertaining to India and its vibrant culture under a single roof. So, now one does not need to roam around with a camera to click the right image.

So, if you are thinking of working on India and its outlook, you can certainly pick a few images by searching on several websites, providing colourful images. All these images can surely make your feature more pleasant and appealing. Lastly, if you have already captured some photographs, you can easily share them with any of such online galleries, as most of these websites offer a grand platform for forthcoming photographers.

Mart of Images presents an attractive gallery of Indian images. We are offering best collections of Indian Stock Photography, Indian Image Bank, Advertising Images, High Resolution Images. For more details visit our site :

Using Public Short Ratio Or Psr To Trade

Public Short Ratio (PSR), also known as non-member short ratio, can be a helpful indicator to trade stock markets. It is used by many traders to find trading opportunities and to predict market movements. Public short ratio is defined as the ratio between public short selling number and total short selling number.

PSR = Total public short sells/total short sells.

The PSR ratio is disclosed by markets on a daily basis. High PSR values shows that the public are more bearish and low PSR values shows the public are more bullish. Although the ratio itself is an easy-to-use indicator, most traders use this ratio as a 10 day moving average. This makes interpretations easier and offer better flexibility. 25{1b4b0b1b814feb6e0f67ae90a68e929f5beb06f92d735c29321fd86cee50ef27} of moving average is taken as the crossing point. When ever the 10-day moving average is above 25{1b4b0b1b814feb6e0f67ae90a68e929f5beb06f92d735c29321fd86cee50ef27}, the market is considered bullish and when ever the moving average is below 25{1b4b0b1b814feb6e0f67ae90a68e929f5beb06f92d735c29321fd86cee50ef27}, the market is considered bearish. The more the ratio stays above/below the 25{1b4b0b1b814feb6e0f67ae90a68e929f5beb06f92d735c29321fd86cee50ef27} level, the more the chance of market reversal.

The basic idea behind public short ratio is public or retail traders are the worst short sellers; when compared to institutional traders and exchange member short sellers. So it is a good strategy to buy whenever public short and sell whenever go. Although sounds awkward the strategy has a high success history, especially for swing traders and long-term traders.

Advantages of public short ratio include 1) its is simple and easy-to-use, 2) has a good success history, 3) it is suitable for most traders, 4) offer better results when combined with other indicators, 5) has support available in most trading platforms and 6) is scalable with user demands.

Disadvantages of PSR include 1) it is less effective of short-term traders like day traders, 2) there is a good amount of risk associated with it, 3) the strategy does not work always as there can be situations where public are right, 4) the strategy may not work in high-volatile markets and 5) is not so suited for novice traders, especially who are not certain about minimizing their downside risks and hedging their positions.